
Why Not? (Zero Proof)
Luminous orange and ginger, crowned with a tiny twisted peel like a small sun — the optimistic question, glowing in the crystal coupe
Hitchen credits Terrapinn founder Tony Steel with the company's entrepreneurial refrain: 'Why not? Let's go for it.'
Why this sip? Sunshine with a little bite: the optimistic question behind the Birmingham bet.
The Story
You do not need a ten-year spreadsheet to recognize a promising room. Greg describes a company whose first response to possibility is 'Why not?' — a temperament he credits to Tony Steel. Fresh orange supplies the sunshine, ginger syrup the nerve, and the mineral-water bubbles he already drinks the lift. A tiny orange-peel disk, twisted so it curls like a small sun, rests on each pour — a quiet echo of the polenta sun beside it on the tray. This is our edible optimism, not a claim about a drink he orders. The question is the recipe; the glass just asks it beautifully.
Ingredients
- 150 ml fresh strained orange juice
- 30 ml ginger syrup
- 180 ml chilled sparkling mineral water
- 12 tiny orange-peel disks, twisted
- Optionally, a few saffron threads
Preparation
- 1.Mix orange juice and ginger syrup; chill well.
- 2.Chill twelve petite crystal tasting coupes — the same glass used across this flight.
- 3.Pour 15 ml of the luminous base into each coupe and top with 15 ml sparkling water so the bubbles rise through the glow. Crown each with one tiny twisted peel disk, curl-side up; serve at once.
More from this collection
People — Greg Hitchen Cocktails

Greg's Go-To (Zero Proof)
Ice-cold sparkling mineral water in the tray's crystal coupe, finished with a fine lemon twist and one perfect mint leaf — the favorite, served with ceremony

The Voyage Encore (Zero Proof)
A translucent ruby lingonberry-and-apple sparkler with a single glossy berry resting in the crystal coupe — a Swedish encore, poured in miniature

On the Same Wavelength (Zero Proof)
Deep jewel-ruby hibiscus and lime, still and luminous, with one fine spiraled lime curl on the rim — the band's shared pulse, poured quiet